Target Demographics
The Target Demographics sub-tabs are where selections are made to limit target lists. Users should review How To Create a Query/Count to
find information on how to use the Target Demographics Sub-tabs. These
tabs are very important when using the Targeted Consumer Household File because
users are typically trying to target their mailings to specific
consumers. The sub-tabs available for the Targeted Consumer Household File are: Basic, Individual, House, Children, Finance, Lifestyle, Culture, and Niche.
NOTE: Postage rates may be affected and selection charges may apply when making selections under the Target Demographics tab.
NOTE: It is important to note that these selections reduce the number of addresses.